Caitlin Rush is a marketing leader specializing in brand safety and media responsibility. Currently serving as a senior marketing manager on Meta's Global Business Marketing team, Caitlin plays a pivotal role in leading the development and execution of safety and integrity initiatives for Facebook and Instagram.

Prior to joining Meta, Caitlin led the Global Brand Safety Specialists team at Twitter, where her leadership and insights significantly improved trust and safety perceptions of the platform with business partners. With a foundation in public affairs and a stint as a digital director in the U.S. House of Representatives, Caitlin brings a wealth of knowledge and unique perspectives to her work.

Caitlin has consistently demonstrated her commitment to trust and safety, actively participating in advertising industry groups, including the World Federation of Advertisers’ Global Alliance for Responsible Media and the Brand Safety Institute Advisory Board, shaping industry standards and best practices for ethical advertising.

Recognized for her thought leadership, Caitlin has contributed to the Adweek Columnist Network, where she shares industry insights on advertising and media responsibility.

With an unwavering commitment to ethical advertising practices and a passion for making a positive impact, Caitlin continues to be an influential force in the industry, shaping the future of responsible media.